The information from iResearch shows the marketplace size of Asia online dating services will increase from 487 million Yuan, 2010 to 1.9 billion Yuan, with a yearly compound that is average price of 31.3%, method more than compared to United States market that will be 3.4%.
The market is quite mature with a highly concentration level as shown in the table. In 2012, the greatest 3 web site simply take 73.7% regarding the market, at precisely the same time, the very first 10 sites have actually occupied 93.81%.
The business mode has not changed fundamentally, almost out of date on the other hand.
Users donвЂ™t stay for the time that is long
The users of on line site that is dating clear target: to locate their skip. or Mr. Right. Therefore after finding the main one they need, they shall stop utilizing the web site. As Muyan, Baihe ( No.3 dating website in Asia) claims, one account frequently remain active for 6 thirty days to at least one 12 months.
Few clients are having to pay individual
The No.1 website, Jiayuan, has only about 550,000 having to pay users on a monthly basis, with 35 million users as a whole. The portion of spending users is just 1.6%
Not enough conversation
This really is a typical design of Chinese site that is dating fundamental personal information + relationship. But, the four choices right here, вЂњsend textвЂќ, вЂњsay helloвЂќ, вЂњsend presentвЂќ and вЂњfollow herвЂќ aren’t sufficient appealing. When I see this, personally i think that the profile like reading specs of a machine.
No follow-up solution
After wedding, partners have requirements like consultancy which are often incorporated into these websites. While in reality, no one achieved it.
Not enough focus
Looking among tens of millions of prospects from various walks of life, from young toвЂ¦ that is old users need to invest enough time and you can find constantly unreal information to care. ItвЂ™s a hefty task for everyone else.
No service that is relevant
Many online dating sites just provides dating and matching solution. The information and knowledge about appropriate solution such as for example wedding photography, wedding banquet, vacation booking can barely be located on these websites.
Final thirty days, a lady from Beijing came across a man claiming himself as a вЂњproject managerвЂќ. This person invited her to check out their вЂњprojectвЂќ and throughout the journey your ex suffered a motor automobile wreck. But, she got no care from the вЂњproject managerвЂќ and even impose fist from him. In accordance with a study from Shanghai Morning, very nearly 30% users have observed this issue.
Besides dating solution, online dating sites are now actually trying new product around wedding such as for example B2C shop online. For instance, Jiayuan created their online store вЂњQueвЂќ by the termination of this past year, supplying service that is relevant wedding party, photography.
Family and marriage therapist had been identified by Chinese federal federal federal government in 2007. Utilizing the authorization by government, forex trading will expand faster in the future.
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